Posts Tagged ‘promotional corporate gifts’

Promotional Products - Why They Matter

Sunday, September 30th, 2012

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Thank you Huffington Post for giving Promotional Products the much needed attention they deserve! In a world where advertising campaigns are constantly evolving a traditional form of advertising remains in tact: Promotional Products. Some people may be under the impression that this type of advertising is out of date, the opposite is true. Promotional Products have endured the evolution of marketing and still come out on top.

Promotional Products allow for maximum business exposure while giving consumers a way to recognize your brand. Promotional Products are not necessarily 1 fits all, most businesses vary their selection of promotional items but some of the more common choices include:

-Promotional Pens, Promotional Bags, Promotional Corporate Gifts, Promotional T-Shirts.

When selecting your Promotional Products you really want to keep your target audience in mind. While Promotional Pens are somewhat universal, Promotional Corporate Gifts might not be the ideal selection for the local gym owner. Instead think more along the lines of Promotional T-shirts for your Promotional Product selection.

For those of you new to the Promotional Products industry, here are a few quick tips to leave you with:

-Trade shows are a great way to distribute your Promotional Products. Large groups of people with similar interests is a great place to maximize your Promotional Products campaign.

-Try not to overbrand your product. Simplicity is key, overbranding may take away from your credibility and business reputation.

For the latest in Promotional Products, browse our web site selection and choose from over 50,000 customizable promotional items.

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Have You Thanked Your Clients This Year?

Tuesday, April 10th, 2012

Have you given gifts to your prospective clients this year? A recent gift-giving survey provided by ASI shows average spending on gifts was up by 13.9% this year, approximately $30 per gift for prospective clients. The most popular gifts given were customized Promotional Food and Beverage Products.

Employers also recognize the need to reward and thank their employees, in addition to prospective clients. On average employers spent an average of $42 per employee. This is a great way to show appreciation, gratitude and maintain employee retention figures.

Is gift-giving as a method of potential leads and sales effective? Nearly a quarter of respondents reported gift-giving resulting in sales, leads and referrals. Remember Promotional Product gifts are a mutually beneficial exchange, customize your product of choice and ensure your potential client will be sure to remember you for months to come.

For the latest in promotional products, browse our web site selection and choose from over 50,000 customizable promotional items.

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