Posts Tagged ‘promotional beach ball’

Superior Promos Promotional Products - Quick Note

Tuesday, June 5th, 2012

Survey: Mobile Marketing Is Underutilized

While 69% of U.S. small-business owners believe mobile marketing is critical to their company’s growth, the majority of them admit they’re failing to effectively leverage the technology, a survey released by Web.com Group shows. According to survey data, about 60% of small businesses have a website, but only 26% have a mobile-friendly (adjusted for smartphone screens) site, and only 14% have a stand-alone mobile site.

“With more and more consumers specifically searching for local businesses on their mobile devices, it is imperative that small businesses invest in a mobile presence,” said David Brown, chairman and chief executive officer of Web.com. “Having a mobile presence can be a huge competitive advantage for small businesses trying to attract local customers by instantly introducing a potential customer to their business’ products and services in a mobile-enhanced way.”

Last year, firm comScore reported that out of 234 million U.S. mobile consumers, 82.2 million use a smartphone, providing an obvious incentive for businesses to appeal to on-the-go consumers. With that in mind, 64% of small-business owners surveyed by Web.com said they planned to increase spending on mobile investments in 2012. How exactly small businesses will upgrade is not clear, though, as 61% currently don’t have a mobile search strategy. The biggest hurdle to more mobile investments is time, as data revealed 64% of small-business owners don’t have a dedicated marketing team.

Summer Time Promotional Product Ideas

Friday, May 22nd, 2009

I’ve always stressed the importance of giving your audience a promotional product they would use.  One aspect you must take into account is the season.  Now that summer is here, it’s important your promotional campaign cater to usage during this season.  Below are some promotional product ideas that are perfect for a summer campaign.

Promotional T-Shirts:  This is the obvious product because almost everyone wears t-shirts during the hot summer months.  Superior Promos’ talented staff can implement your company’s logo on a wide variety of t-shirts that will effectively display your logo.

Promotional Frisbee:  This is a great option especially for those living in the coastal areas.  This is a product your market would use, and the space on top of the Frisbee allows room for a very large and prominent logo.  Again, our talented artists can implement all of this for you and answer any questions you might have on the process.

Promotional Visor:  This is another useful promotional item because it can be used at the beach or even at sunny baseball games.  This is a universal item that can be used by your market in all cities.

Promotional Hand Fan:  Summer months can be hot — very hot.  A promotional hand fan is useful anywhere especially at the aforementioned beach, baseball game or even on a hike.

Promotional Beach Ball:  A summer time staple…  Beach balls attract attention even though it’s mainly in effort to punch the thing, but still, it’s something that makes an ideal giveaway.  Reason being, how often do you shop with intent to purchase a beach ball?  I can’t imagine this is at the top of your shopping list.  If a beach ball was given to you, wouldn’t you hold on to it?  Why wouldn’t you?

Promotional Can Cooler:  Ahh yes..the can cooler or “coolies” as they’re often referred to go hand in hand with summer time as people are enjoying themselves at lakes, rivers, beaches etc.  This item is especially effective since it’s constantly being held at eye level with logo in plain sight.

Visit http://www.superiorpromos.com to see some other great summer promotional products.  Feel free to contact us with any questions regarding product size, artwork and availability.  Perhaps I’ll see your beach ball floating around the new Yankee Stadium this summer.