Posts Tagged ‘personalized pens’

Superior Promos Promotional Products - Quick Note

Tuesday, June 5th, 2012

Survey: Mobile Marketing Is Underutilized

While 69% of U.S. small-business owners believe mobile marketing is critical to their company’s growth, the majority of them admit they’re failing to effectively leverage the technology, a survey released by Web.com Group shows. According to survey data, about 60% of small businesses have a website, but only 26% have a mobile-friendly (adjusted for smartphone screens) site, and only 14% have a stand-alone mobile site.

“With more and more consumers specifically searching for local businesses on their mobile devices, it is imperative that small businesses invest in a mobile presence,” said David Brown, chairman and chief executive officer of Web.com. “Having a mobile presence can be a huge competitive advantage for small businesses trying to attract local customers by instantly introducing a potential customer to their business’ products and services in a mobile-enhanced way.”

Last year, firm comScore reported that out of 234 million U.S. mobile consumers, 82.2 million use a smartphone, providing an obvious incentive for businesses to appeal to on-the-go consumers. With that in mind, 64% of small-business owners surveyed by Web.com said they planned to increase spending on mobile investments in 2012. How exactly small businesses will upgrade is not clear, though, as 61% currently don’t have a mobile search strategy. The biggest hurdle to more mobile investments is time, as data revealed 64% of small-business owners don’t have a dedicated marketing team.

The Power of Promotional Products as an Advertising Medium

Monday, April 2nd, 2012

Promotional Products provide the most cost effective form of advertising when compared to TV, Advertising, Radio or Print.

According to ASI, the Advertising Specialty Institute, 84% of users remember the advertisers on the items they receive. No other medium alike can create the name or brand recognition associated with Promotional Products. People remember the re-useable bag the clothing store gave them, the hand sanitizer from the vet, the notepad they received from a realtor or the pen they use to write checks from the tax accountant. Every time an individual has a need for one of these products, it reinforces YOUR brand.

62% of users report doing business with an advertiser after receiving an item while 81% of these users report keeping an item they deem as useful! Think about the small cost of a Promotional Item and the sizeable benefits it offers: business marketing exposure, favorable impressions, word-of mouth advertising and most importantly brand recognition. Amongst the numerous Promotional Product possibilities are products which users report using on an almost daily basis such as:

Writing Instruments

Promotional Pens

Drinkware and Mugs

Office Supplies

Please feel free to contact Superior Promos and let us assist you with which Promotional Products would be most beneficial to your company needs.

Follow us on Facebook, Twitter, Google + for special promotions only found through these platforms.

Promotional Pens Work!

Tuesday, April 28th, 2009

Office supplies.  We all need them.  In particular, pens are one of the most unappreciated office supplies out there.  Try to get through your day without using a pen.  Right, not possible.  So, if we are forced to buy pens, why not purchase promotional pensCustom pens are almost as cheap as regular pens.  Superiorpromos.com can provide you with 250 promotional pens for only $67.00 ($.21 per custom pen) So logon to buy 250 personalized pens and get your message out there today.