How did I get this promotional product?May 19th, 2009
In today’s economy, promotional products are used even more by companies looking to create added exposure for their brand. I didn’t realize how apparent this was until recently when I randomly started receiving promotional products in the mail.
The first promotional product I received was a promotional white ceramic coffee mug from my favorite news article resource. Keep in mind, I don’t pay a subscription for this site. All they require for membership is to provide your address and e-mail. Since I love to read news from this site while drinking my morning coffee, the promotional mug worked out perfectly. I wrote about this recently, but this is another example of giving your audience something they would use. And yes, I’m using it.
The second promotional product I received was a customized tote bag from a ticket broker that I bought tickets from recently. Like the promotional mug, I had no idea this would be sent to me, but I again found this item useful. This ticket broker is an up and coming place to buy tickets so I appreciated their effort in retaining my interest. They will most certainly retain my business given their appreciation for me using their service.
These are just some more every day examples of how common and effective promotional products are for your business. And, as a consumer, don’t hesitate to fill out secure forms when purchasing something online or signing up for a service. You never know what you might get in your mail.