Archive for January, 2012
MEDIA RELEASE from ASI
ASI’s 2012 Professional Buyer’s Guide Selling Fast
Go-to catalogue for Canadian marketplace features select products from elite suppliers
TREVOSE, PA – January 25, 2012 – The Advertising Specialty Institute (ASI) today announced the availability of copies of its fast-selling 2012 The Professional Buyer’s Guide catalogue for the Canadian marketplace.
The full-size, elegant guide features brilliant photography and select products from elite suppliers in all categories across all price ranges. Guaranteed circulation is 50,000, and ASI has already received pre-orders totaling nearly 25,000 copies. Pricing is in Canadian funds.
The catalogue features numerous categories, from T-shirts, USBs, flashlights and bags to alarms, calendars, antibacterial products, banners and briefcases. Hundreds of products are showcased from only the most-preferred and best suppliers in the Canadian market, with easy-browsing price and product indexes.
The 2012 The Professional Buyer’s Guide features:
- Full-colour imprinting on the cover.
- Quick-response code technology for smartphones to deliver additional info and specials.
- Numerous Canadian-made products, including apparel.
- An exclusive selection of environmentally friendly “green” goods, including bambooware.
With exclusive full-colour imprinting, The Professional Buyer’s Guide now includes the distributor’s colour logo and contact information on the cover any time throughout the year. Distributors can create a personalized marketing approach to differentiate themselves from their competition, build strong brand awareness and create a more professional image for clients.
“There’s a good reason The Professional Buyer’s Guide sells out every year – it works,” said Timothy M. Andrews, president and chief executive officer of ASI. “Over 75% of active distributors say catalogues are absolutely essential for generating sales. And this best-selling catalogue boasts over 100 pages of products ready to drive any campaign to the next level.”
Happy MLK Day to all our followers from Superior Promos Promotional Products
Link to our coupon pagehttp://www.superiorpromos.com/shopping_help/current_sale
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Our popular 10% off your first order special continues during January. Enter the coupon “newyearsale” at checkout.