Archive for the ‘Eco-Friendly Promotional Products’ Category

Marketers Spending More on Promotional Products

Friday, June 22nd, 2012

12A recent study carried out by an independent research company on behalf of the British Promotional Merchandise Association details the recent increase in spending devoted to Promotional Products. Almost half of the marketers surveyed have increased their promotional spending budgets considerably since the last fiscal year. The survey reveals that 83% of senior marketers plan to increase or maintain their current spending on Promotional Products.

When top marketers were asked about the reasons why they utilize Promotional Products as part of their marketing campaign they said it is because it “targets customers effectively,” and because “the brand message lasts longer.” Most of the promotional merchandise purchased for give-away use at conferences, for “brand awareness and rebranding.” The top purchased Promotional Products marketers purchased were:

- Promotional Pens

- Promotional Pads, Promotional Notebooks and Promotional Post-its

-Promotional Canvas shopping bags or Promotional eco bags

BPMA board director Stephen Barker says: “The fact that useful products top the list of those items most purchased highlights that there is widespread recognition among marketers of the ways in which merchandise can bring longevity to promotional campaigns and is therefore and effective brand awareness tool.”

For the latest in useful promotional products, browse our web site selection and choose from over 50,000 customizable promotional items.

Also, Like Us on Facebook Follow Us on Twitter



Superior Promos Promotional Products - Quick Note

Tuesday, June 5th, 2012

Survey: Mobile Marketing Is Underutilized

While 69% of U.S. small-business owners believe mobile marketing is critical to their company’s growth, the majority of them admit they’re failing to effectively leverage the technology, a survey released by Web.com Group shows. According to survey data, about 60% of small businesses have a website, but only 26% have a mobile-friendly (adjusted for smartphone screens) site, and only 14% have a stand-alone mobile site.

“With more and more consumers specifically searching for local businesses on their mobile devices, it is imperative that small businesses invest in a mobile presence,” said David Brown, chairman and chief executive officer of Web.com. “Having a mobile presence can be a huge competitive advantage for small businesses trying to attract local customers by instantly introducing a potential customer to their business’ products and services in a mobile-enhanced way.”

Last year, firm comScore reported that out of 234 million U.S. mobile consumers, 82.2 million use a smartphone, providing an obvious incentive for businesses to appeal to on-the-go consumers. With that in mind, 64% of small-business owners surveyed by Web.com said they planned to increase spending on mobile investments in 2012. How exactly small businesses will upgrade is not clear, though, as 61% currently don’t have a mobile search strategy. The biggest hurdle to more mobile investments is time, as data revealed 64% of small-business owners don’t have a dedicated marketing team.

Superior Promos is Now on Pinterest

Thursday, May 17th, 2012

screen-shot-2012-05-17-at-63523-pm

Superior Promos Promotional Products is now a part of the online “pinning” world. Pinterest is an interactive community which allows users to share inspirations and products found from around the web. This new social platform has been quite the thrill for us here at Superior Promos. Usually you have to go to Trade Show to find this much interest!

Why Join Pinterest?

You can browse our pinboards and start planning your business Promotional Product venture today.

You can meet others who share interests alike.

After you plan your Promotional Product venture you can create a board to plan your wedding and then maybe plan to redecorate your home!

Click here to start following our Pinterest Boards.

For the latest in promotional products, browse our web site selection and choose from over 50,000 customizable promotional items.

Also, Like Us on Facebook Follow Us on Twitter

Don’t Forget to Follow Superior Promos on Twitter for Promotional Products!

Tuesday, December 20th, 2011

Yes, we’ve joined the Twitter revolution. Follow us now: http://twitter.com/Superior_Promos.

We’ll be tweeting exclusive specials and discounts on all our promotional products and promotional items. Tweet to @superior_promos and let us know what specials or ideas you’d like to see.twitter-icon

What Are The Hot Promotional Products Right Now?

Tuesday, June 30th, 2009

We’re often asked questions such as “What are the popular promotional products out there right now?”  This is not a simple question because the answer is constantly changing as our culture changes.  Some promotional items like promotional pens and coffee mugs will never go out of style, but, in this day and age, we can provide something a little more fresh and innovative.  Instead of focusing on singular products, let’s focus on categories that are popular.

Electronic Promotional Items - Technology based items are always great items to use because they’re always useful and always have that mass appeal that other products can’t come close to duplicating.  The choice between a coffee mug and USB flash drive is really a no-brainer.  People love toys so these items are sure to impress.

Eco-Friendly - We covered our new line of eco-friendly products recently.  Again, people as well as businesses have become more environmentally conscious so choosing a product that fits within this realm will really speak volumes to your market.

Tools - Because of the economy, many people have resorted to doing home improvement items themselves to avoid the high service costs that a professional would charge.  Because of this, items like promotional screwdrivers are really doing well because they’re useful given the current economic climate.

Travel - People are still on the go in today’s society so travel mugs, cups as well as voice recorders are also hot items.

In a few months, we’ll likely have a new list of many new trendy products, but for now, take advantage of what’s hot and contact us to get started on your own promotional product campaign.

Superior Promos Goes Green

Wednesday, June 24th, 2009

Recently, we unveiled a new line of eco-friendly promotional items.  With people making more environmentally conscience decisions nowadays, it’s important we cater to those looking to promote their business or cause in an eco-friendly manner.  Let’s examine some of the eco promotional products we carry.  Remember, our great artwork services and top-rated support are available on these promotional products.

Biodegradable 16 oz. Cup - With summer comes get-togethers, parties, camping and lake trips, graduations, wedding receptions — so party cups will be in high demand versus other months of the year.  Why not use a cup that is made with biodegradable material and 100% compostable?  Our sale price allows you to get 1,000 of these cups at $0.44 each.

Eco Buy Write Pencil - Promotional pencils are huge in the promotional world, but now you can order the eco buy write pencil that is made of recycled newspapers rather than wood.  It works just like a regular pencil and comes in 6 different color choices.

Eco-Friendly Nonwoven Grocery Tote - This promotional product is made of a recyclable non-woven material that also allows you to save on your own personal consumption of plastic grocery bags.  This promotional item is reusable each and every time you go to the grocery store.  It’s durable, recyclable and fully customizable.  Contact our support team to customize your own eco-friendly promotional tote bag.

For additional eco-friendly promotional products, visit our eco-friendly promotional item page.

Eco-Friendly Nonwoven Grocery Tote

Eco-Friendly Nonwoven Grocery Tote