Archive for the ‘Trade Show Giveaways’ Category
Global Advertising Specialty Impressions Study, V. 4
By Larry Basinait
For this section, respondents were asked to provide up to three promotional items they had received in the last 12 months. Promotional items were defined as items that include pens, T-shirts, mugs, calendars or any items that have a logo or message from an advertiser on them; they are usually given away for free to consumers in hopes of positively influencing their purchasing preferences or their attitudes toward the advertiser.
As the chart below reveals, writing instruments were most commonly cited, as one-half (50%) of promotional product recipients in the 12 cities in the U.S. reported getting at least one in the prior 12 months, similar to the 52% that reported getting them in Sydney. There are also significant differences in cities in other countries, such as 53% of study respondents in Rome who received a shirt, higher than any other metro area, or 66% that had writing instruments in Philadelphia.
Our new and exciting website was designed from the ground up to accommodate our clients. We know that shopping online can sometimes be a frustrating matter. That’s why at Superior Promos we had one goal in mind and that is to bring you the best, worry free shopping experience on the web.
We specialize in promotional gifts of all kinds. Here, you will find everything you need to make your campaign successful. Our endless list of promotional items include custom calendars, corporate gifts, health care products, stress relievers, bags, writing instruments and so much more. From trade shows to company picnics, we have you covered regardless. Our website is filled with gift ideas for any occasion. Weddings, birthdays or even that special thank you that you were planning for a group, we can help make your next event a tremendous success.
Superior Promos brings you innovative features. We took out all the guess work so you can purchase your product with tremendous ease. Our My Budget feature will help you monitor your spending and plan your next promotion. Our professional art department will strive to provide you with the best art work possible. We will not stop until you are satisfied with your imprint and are ready to proceed with production of your item.
We will not be beat, if you find an advertised price online; we will match it and in most cases beat it. We are confident that you will enjoy working with us. Our experience and determination will make your next promotion a wonderful success.
Thank you for choosing the most exciting and innovative promotional company.
Copied from Counselor Magazine
Buoyed by positive economic signals and a better lending climate, half of U.S. small-business owners are planning to make investments in the second quarter of this year, according to the latest Scorecard survey released by firm SurePayroll. The investments, data shows, will likely come in the areas of new staff, technology and marketing as companies look to expand sales and boost their efficiency.
The SurePayroll survey also showed business owners are increasingly hopeful about selling and the overall economy. Nearly 70% of respondents were optimistic in their economic outlook in March, up from 59% in February. About 80% of small-business owners say the first quarter either matched or exceeded their expectations and roughly 50% expect results in Q2 to surpass gains made in Q1.
Despite a positive national employment trend, SurePayroll’s survey results indicate that hiring and paycheck numbers are not improving dramatically, however. Last month, data showed hiring fell 0.2% and paychecks dipped 0.1%, with particular weakness in cities such as Boston, Denver and Las Vegas. Many small-business owners say they’re still facing tepid consumer demand and they worry about the effects of higher taxes and the rising cost of health care.
The world of promotional products has made its way to the Apple Iphone and Ipad universe. The popularity of both items is well known and now there is a line of promotional items. SuperiorPromos.com has a new/large category to print your logo on a nice selection of ipad and iphone promotional items.
Every month in 2013 we will recommend promotional products based on existing popularity and feedback. This month’s recommendation is the Promotional Kan-Tastic Beverage Insulator.
This is a useful item that most people would love to use but don’t necessarily go out of their way to purchase on their own. The only insulator I own is from a baseball game promo giveaway. I’ve now used it so much on vacations and during the warm days that the team logo is barely visible. Don’t worry, our beverage insulator products are of much better quality than my 7 year old item from a baseball game (which tend to use lower quality items given the large number of fans in attendance).
Our customers have always given high praise to this product and their logos always “pop” since there is a large imprint area with single color background.
To view more details about this promotional product, visit its unique page and view our low pricing on the Promotional Kan-Tastic Beverage Insulator.
Don’t forget to follow SuperiorPromos.com’s Facebook as we post exclusive offers, news and specials related to our promotional products superstore. We also look forward to interacting with our customers and future customers. We’re currently offering free setup charges so like us on Facebook for more details…
As you can tell by the thousands of products found in our store, there is no shortage of promo products that we can imprint your company logo on to reach your customers and create brand awareness and recognition.
However, one of the aspects of a promotional product giveaway that is often overlooked is the actual “give away” or presentation of the product to the customer. At trade shows or conventions, people receive a lot of promotional items so the key is to make your packaging stand out so you’re not just handing out a pen or calendar wrapped in plastic.
Using tote bags to store your promotional giveaways or even die cut bags will provide your giveaway with the unique delivery that most companies overlook. Some companies think even more outside the box by wrapping their items in gift wrapping paper or in brown paper and twine packaging.
Just remember, your product should stand out and the SuperiorPromos.com art department will ensure that. But don’t overlook the way it’s presented either. If you have questions, don’t hesitate to contact our promotional products expert staff at 1 (888) 577-6667.
With trade show and convention seasons right around the corner, SuperiorPromos.com is here to cover all of your trade show needs from your actual product giveaway to your table cover or table throw, name buttons, name tags and lanyards.
We know that annual trade shows are the key for companies acquiring new business so our art department will make sure your company is looking sharp and ready for your biggest event of the year. Many of our customers come back year after year for their trade show needs while some let us decide for them based on the latest and most effective promotional products available to date.
For questions about your trade show presence, give us a call at 1 (888) 577-6667 to speak with a promotional and trade show giveaway expert.
A recent study carried out by an independent research company on behalf of the British Promotional Merchandise Association details the recent increase in spending devoted to Promotional Products. Almost half of the marketers surveyed have increased their promotional spending budgets considerably since the last fiscal year. The survey reveals that 83% of senior marketers plan to increase or maintain their current spending on Promotional Products.
When top marketers were asked about the reasons why they utilize Promotional Products as part of their marketing campaign they said it is because it “targets customers effectively,” and because “the brand message lasts longer.” Most of the promotional merchandise purchased for give-away use at conferences, for “brand awareness and rebranding.” The top purchased Promotional Products marketers purchased were:
BPMA board director Stephen Barker says: “The fact that useful products top the list of those items most purchased highlights that there is widespread recognition among marketers of the ways in which merchandise can bring longevity to promotional campaigns and is therefore and effective brand awareness tool.”
For the latest in useful promotional products, browse our web site selection and choose from over 50,000 customizable promotional items.