June 22nd, 2009
To reiterate one of the many purposes of this blog, we are attempting to point out how ubiquitous promotional products are in our everyday lives. Sporting events, especially baseball games, have been a staple for promotional item giveaways for as long as I can remember. Everything from blankets to hand fans are given away. These giveaways often attract more fans thus creating a higher attendance and more revenue for the home team.
As a former season ticket holder for the Angels during my college days, I often remembered the attendance being far greater on days where giveaways were taking place versus non giveaway days. Further, promotional giveaways often took place on week days where attendance may not be as high as the weekends. Let’s examine some of the promotional items I received and how they relate to past points brought up in this blog.
Promotional Blanket - One season, I received a promotional blanket in early September which became extremely useful. At that point in the season, the weather began to get colder as fall approached. The blanket made a great giveaway because of its overall usefulness as well as seasonal usefulness. The blanket made night games more tolerable, and also made the cut for various family camping trips. I believe a local radio station sponsored this giveaway.
Promotional Hand Fan - One season, during the dog days of summer, a giveaway took place featuring hand fans. This was perfect for day games as the sunny Southern California weather can be a little too much at times. My girlfriend at the time was ecstatic over this give away as she used it the whole game without the usual complaints of how hot it was. This give away also aligns well with the seasonal usability trait previously discussed.
Promotional Cap - This is the perfect baseball game give away for obvious reasons. Not only do people use this item, it also shields you from the sun during the warm summer months both at the ballpark and away from it. The brand awareness that comes from someone wearing a baseball cap is immense.
The sky is the limit when it comes to sporting events and promotional products. Bobble heads, t-shirts, noise makers, hand fans, blankets, tote bags and calendars all make fantastic giveaways that create further brand recognition. To setup a promotional give away using some of the aforementioned products, contact Superior Promos today and get the expert help you need for a successful campaign.
Promotional Hand Fan