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In promotional products news… fidget spinners have made Google’s Top 10 searches of 2017

December 13th, 2017

In promotional products news… fidget spinners have made Google’s Top 10 searches of 2017. Below is the article and a link to the product category on our website.
http://www.superiorpromos.com/novelty-items/springs-spinnersrotating-spinners-5

https://www.usatoday.com/story/tech/news/2017/12/13/and-most-googled-2017/944151001/

Display your Logo with our Stylus/Phone Stand for just $.38

October 20th, 2017

Our email blast, displaying some great promotional products at rock bottom prices.  We guarantee that you will be 100% satisfied with your purchase. We are so confident in our products and services that we want you to have a 100% worry free shopping experience.

All you have to do is browse our great product line, select your promotional items, email us your design and let us do the rest. There are NO hidden fees, NO cancellation fees. Also if your product is not printed to your exact specifications we will reprint the order or work with you in every step of the way to ensure a satisfactory result. Furthermore, because we strive to reach 100% satisfaction, if you provide us with the wrong artwork or approve a wrong proof then we will happily reprint the order with a tremendous discount price.clearance_10_20_17_upd_main

http://www.superiorpromos.com/current-promotions/email-flyer-10-20-2017

Promotional Caps provide an impressive 3,136 impressions over their lifetime

October 17th, 2017

According to ASI, Promotional Caps provide an impressive 3,136 impressions over their lifetime.  That is an unreal value considering the low cost of promotional hats and caps found on our website.  For promo caps and more visit www.superiorpromos.com

Promotional Pens Tops Political Giveaways

October 11th, 2017

Credit to ASI
The votes are in - political candidates prefer writing instruments!

Effective Use of Promotional Products in Trade Shows

January 22nd, 2017

Many companies seek to know how effective promotional products are in trade shows. An item with a high perceived value can be an effective promotional product. It can help your booth stand out from the stiff competition.

Nevertheless, some exhibitors spend a lot of money on giveaways that attract visitors, but make no or little impression on potential buyers. An effective promotional product issued in trade shows can convey the brand’s positioning message, help educate the target audience about the company and promote the business.

· Choice of promotional products

A promotional item should feature prominently the company’s name, logo and contacts. In addition, the item should be able to complement the company’s image and theme of the trade show booth. This can go a long way in drawing the interest of potential customers to your display.

Make sure the giveaway is viewed by prospects as a valuable object that people would like to keep. For example, reusable items like promotional mugs and t-shirts can help keep the company’s brand visible to prospects over time, while discount vouchers or gift certificates convey value. Furthermore, they serve as an incentive for future contacts with the business.

Samples on DVDs or product demos tend to carry a high appeal among the targeted audience. Items with function and utility, such as “how to” booklets or tip sheets are more likely to be kept.

· Brand-building strategies

A crowded exhibition hall may seem appropriate for generating viable leads and improving sales. However, with the large numbers of distractions and competition in a typical trade show, promotional items can help attract more attendees to your booth.

Imprinted promotional items can play a critical role in the brand-building strategies, as long as they are successful in motivating visitors to the company’s booth to help them learn about the brand or product. An effective promotional product can draw traffic, create recalls after the trade show and facilitate contacts in a special, memorable way to potential customers.

· Effective use of promotional products

The way you end up distributing your promotional giveaways can make a huge difference in the products perceived value. Hence, you should avoid stacking your supplies on the table for anyone to take, because this is likely to diminish the item’s value. Instead, you should resort to selectively and personally handing out promotional items to potential customers.

A thoughtful distribution of giveaways will offer a more memorable experience to prospects. In addition, it will serve as an important avenue in showing your appreciation for visits made to your booth.

Yardsticks Are Economical, Impressive Promotional Products

January 22nd, 2017

Yardsticks… can there be a more commonly used tool by clients of all ages, in all walks of life and it is an item that has certainly withstood the test of time. Measuring sticks probably predate Anglo-Saxon times but it took until the early twentieth century to emerge as a great advertising tool and have in more recent years made a dynamic impression on the Promotional Products industry.

Why, you ask. Well, they are such a handy, practical, and well proven tool and sometime or other everyone has to measure up. They provide a significant display area for your logo or message, they come in a range of materials, the color selections vary to compliment your logo or brand enhancement, they are a more reasonably priced Promo item which is used universally, and one more very important and desirable feature, these measuring tools are Made in the USA.

Go that extra yard with a timeless favorite yardstick for an impressive handout at your next tradeshow whether it be a home improvement show, a builder’s show, a convention or any special event. Find an online promotional products company that has marketing staff that is experienced and ready to assist you in selecting the right yardstick or ruler for your event and will help select the best item with a display area to suit your name or logo and help in the color selection to best coordinate with your logo or message color. There are many styles available which include includes the popular natural wood finishes, in a bright neon color or a more subdued shade or the very popular enameled wood surfaces. They are constructed from quality lumber to insure a quality end product for your promotional products dollar.

There is also models of yardsticks which include a wide variety of finishes from the vibrantly colored to the more subdued color range or clear lacquer finished woods, natural woods, and in the standard 1/4″ or 3/8″ more heavy duty thickness, or in narrow to extra wide widths. The wider width item is a wise selection with the added advertising or message space with the extra advantage of placing the advertising imprint on either one or both sides. Also available are variety of walking sticks with the wrist strap in our yardstick category. Check out the three-section folding 36″ yardstick in natural, custom, or fluorescent colors and they are printed in “inch” or “metric” increments. Added details to be considered in your selection is whether or not you want a “hang” hole at the end of the stick or whether you want metal tipped ends on the stick for increased longevity.

Like the yardsticks they are a cost-effective promotional product with great potential for displaying your logo and contact details on one side or both sides. They are available in wood and plastic, in a natural or lacquer finish and in wood tone, fluorescent or neon colors. The rulers come in 6″, 12″ and 15″ sizes and with increments imprinted in, standard inches or in the metric system. The ruler is a handy advertisement tool for any desk and not only for measuring purposes displaying your contact details but also think of it when so often a straight edge is what you need. It becomes a quick conversion tool when both inch and metric increments are printed down the edges. Think of it too as a standard tool in your briefcase where a ruler or folding yardstick can easily be tucked in. Every desk or work station needs one. There are so many purposes for a relatively inexpensive gift continuously displaying your logo and contact details for years and years to come. The custom ruler is a handy size for a promotional product gift and a welcome handout for conventions, tradeshows, and academic events. Check us out-out friendly pricing will surprise you.

The yardstick is an impressive handout for your special event or tradeshow. The yardstick, walking stick, or ruler is an economically inexpensive entry into the promotional products industry and it’s an item displaying your logo or message that will be hanging around for years. It is a real bang for your promotional products buck that carries unsurpassed longevity.

Promote and Build Brand Awareness With Unique Promotional Products

January 22nd, 2017

When it comes to promoting your business and getting the best return on investment for every dollar you spend, promotional products still remain one of the top ways for businesses to gain customers and maintain client relationships. Although online advertising may seem like a viable solution for a promotional campaign, promotional products can still deliver a lower customer acquisition cost and a better ratio. Promotional products such as coffee mugs, pens, notebooks, water bottles, or cups continue to advertise your brand as long as they are around while on the other hand, once your pay per click budget is gone, so is your online marketing.

People are drawn to online marketing, because it seems easy. However, there are many fallbacks to online marketing and paid online advertising campaigns when compared to physical promotional products. For example, when you start advertising online, you have to decide which route you want to take. With more and more customers blocking ads worldwide, it is harder for you to reach your audience. If your customer is not seeing the ad, then you are not getting a conversion. With online advertising, you have to research your targeted market and keywords for that specific market. One wrong keyword and you have blown your budget.

If that is not enough, another major drawback to online advertising when compared to utilizing promotional company or brand products is that competitors may click on your ad if you list it via a search engine and it will cost you money. This is a known tactic that some online competitors do and they will even get their friends in on it as well. This will exhaust your budget and leave you without any new customers for your business! Some may think advertising on Facebook is simple and essential but the reality is that it is not easy and it can be difficult to have your ads be relevant to your targeted market.

An embroidered cap or printed t-shirt will continue to advertise your brand long after your online advertising. Promotional products make the best marketing tools. Any business that is serious about creating and maintaining their brand identity utilizes these everyday products to trigger brand recognition in the public.

There is a wide range of items available for businesses to distribute that go beyond the standard items. There are items that can be branded with any company like embroidered shirts, clocks, memo holders, key chains, flashlights, anodized knives, metal tape measurers, and much more! All of these give potential customers something physical to remember your business by and make a great impression. Let your regular clients know you appreciate their business by sending them a gift with your custom logo. You will not only make their day with your gift, but you will be subtly advertising your brand.

Embroidered shirts, mousepads, and cups with your company’s logo cannot be blocked like online ads, nor can the budget be blown overnight like a pay per click campaign. Promotional products have been and still are a viable way to grow and promote your business and brand identity.

Custom Promotional Products, The Most Cost Effective Form of Marketing

January 22nd, 2017

When it comes to marketing your brand, there are several avenues you can take and all of them can lead to certain degrees of success. However, some are more effective than others. Choosing the right method for your company can mean the difference between your company growing, and your company sinking like so many others over the recent years.

So exactly which one is the best for your company to use? One of the most cost effective forms of marketing available today is by using promotional items to send your message to your clients and prospects. The effect of these items on consumers is very positive. In fact, 83% of consumers that surveyed in a recent study, stated that they like receiving promotional products that contained a message from the company that sent it. Additionally, 38% said these promotional items served as a constant reminder of the company that sent it.

Making It Useful Makes It Effective

Consumers that were offered free promotional products while at an event, tradeshows or malls for example, said they would take one if they found it useful. Ensuring that you are using items that are found to be useful by your audience is the key to cost effective marketing when using promotional items as you medium to deliver your message.

The average consumer is flooded with advertising on a nearly daily basis. One of the challenges you are going to face is cutting through all of the marketing clutter your target audience deals with and make your message stand out from the pack. Promotional items and corporate gifts are great tools for helping you to achieve this. With your brand professionally imprinted on a high quality promotional gift, it will bring more attention to your company while at the same time, setting it in a positive light. This method is so effective, in a recent study, a staggering 76% of those that had received a promotional item, could remember the company, the item, and the message the company was communicating to their audience.

Residual Effect

Because they possess great staying power due to their usefulness, promotional items have an outstanding residual effect on your marketing campaign. Your high quality promotional item will be integrated into the life of your clients or prospects, professionally, personally, or possibly both. In another study revolving around the subject of promotional products, 91% of the participants involved, stated that they had a promotional item in their kitchen, 74% had one in their work areas, and 55% had at least one promotional item in the closet in their bedroom or in a storage area.

Best Products to Promote

January 22nd, 2017

Discovering your Market Niche

The use of the Internet has created a place for people to spend time and money. There are many jobs for sales representatives. Which are the best items to market? First you will need to ask yourself some important questions.

1. What are my interests? Let’s get started think of your profession or hobbies: camping, accounting, teaching, swimming and cooking. Make sure you can establish authority on the subject. Your readers need to know that you are sincere and really want to help them. Also show passion because it is contagious. People will be talking about your products.

2. How can my interests provide a solution for someone else? What is the solution? Make the product worth their money by stating in detail the product’s services, features and benefits. Tell the customer about the products strengths and weaknesses, this will help establish sincerity.

3. Are there products available to provide a solution? If so than this can grow into something that is profitable. Let’s look at the topic of Pet Care. There are many things a person needs to buy to take care of a pet. An owner would need to buy food, collars and leashes and bathing products. The shopping is long. If writer offers a good solution chances are they will be a customer for life.

4. Who am I trying to help? Who is more likely to read my advertisements or blogs? Keep products relevant to their age, sex, geographic location and ethnic background.

As an affiliate once you have recruited your customer, customer services takes care of all necessary correspondence. Your work is done. Customer services will also inform them of special sales, deals, new products and much more. Ideally you could have life time customers.

There are many ways to market the products. In my opinion blogs and websites work best and most successful affiliates are bloggers. Affiliate bloggers write articles about third party products; their writings help establish them as a professional in the business. It is because many people use search engines to find answers. Blogs cost less money than websites. Arvixe is a great hosting company for blogs and websites. Many companies do provide target web pages which are great for tracking your marketing results. However only blogs and websites can be found in search engines. Search engines are able to read words just like humans do. Humans will type in one to five key words into the search engine. Then the search engines use the first three words of a title to locate the best fitting information for the humans.